AWARD-WINNING CREATIVE DIRECTION . DESIGN . BRAND MANAGEMENT
WHO I AM
Award-winning creative executive with a proven track record in brand development and executing multi-platform content, marketing, and promotional strategies. Recognized for exceptional leadership, management, and communication skills, I excel at guiding cross-functional teams to deliver innovative solutions while overseeing project timelines and budgets. Committed to maintaining the highest industry standards, I ensure all creative materials align with client expectations, internal brand identity, and strategic objectives.
Currently the Creative Director for Chicago Sports Network, where I played a pivotal role in establishing the network’s brand from inception, collaborating closely with the Chicago Blackhawks, Bulls, and White Sox organizations. This work encompassed every aspect of brand development — from naming and logo creation to shaping the on-air and digital brand identity. CHSN was designed to be a citizen of Chicago, created by a citizen of Chicago, to lead, stand out, and win. The branding reflects that bold, ambitious mindset.
Throughout my distinguished career, I have established brands from the ground up, producing award-winning content, developing original series, and creating branded integrations for major events on industry-leading platforms.
Leading the creative on numerous NBA tentpole franchises and campaigns has been one of the highlights of my career. I've created content and branded strategies for events like the NBA Draft Lottery and NBA Draft, and also collaboratively produced and cut the trailer for the award-winning documentary film
Pooh: The Derrick Rose Story.
NOTEABLE PARTNERSHIPS:
The biggest stage in sports calls for the most creative hand when it comes to building out franchises, integrations, and marketing campaigns. I've lead countless creative efforts for every NFL tentpole including the NFL Draft, Playoffs and the Super Bowl.
NOTEABLE PARTNERSHIPS:
One of my primary focuses is branded integrations — an essential component of the partnerships I've helped construct throughout my career, particularly with the NCAA. My approach goes beyond simply branding our coverage; I tailor it to meet our clients' unique needs, delivering innovative solutions that set new standards in the industry.
NOTEABLE PARTNERSHIPS:
I've also developed content and promotional campaigns in affiliation with
